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Nvidia to raise server prices on AI chip systems

Nvidia has told some of its largest customers that server prices will rise by more than 15% in many cases, with the increase affecting systems shipped early next year.

Bloomberg

Some of Nvidia Corp.'s biggest customers were told that the prices of servers containing its artificial intelligence chips were going up by more than 15% in many cases. The reported increases were linked to higher memory chip costs.

According to people familiar with the process, who asked not to be identified, the higher prices were set to apply to systems shipped early next year. The sourcing indicated that the communications had not yet been made public.

The affected systems included those using the Vera Rubin and Grace Blackwell chips. The increase was said to depend on the generation of Nvidia chips and on the memory configurations used.

Named in this story

Companies

Nvidia Corp.
told some customers server prices would rise more than 15%

Products and systems

Vera Rubin
was named as one of the chip systems affected by the price increase
Grace Blackwell
was named as one of the chip systems affected by the price increase

How the source tells it

A short, source-led market report in a neutral register, with no strong emotive framing beyond the reported price increase and timing.

No emotive framing was found in the original.